Curate with Curious

We apply data + human insights to put people back at the center of market research.

Get a 360-Degree

We blend quantitative survey data with qualitative human insights to deeply connect with your audience.

Make Your Research

Pair the power of quantitative data with the depth of human insights to maximize your research investments.

“We keep moving forward, opening new doors, and doing new things, because we’re curious and curiosity keeps leading us down new paths.”

Walt Disney

Who we are

As a forward-thinking, ever-curious global research firm, our mission is to humanize market research. We collect quantitative survey data and add context to reveal new insights. Blending human science with data collection and analysis allows us to understand not only how customers think and feel, but why they think and feel the way they do, giving our clients a 360-degree view of their target audience. By being curious we begin to understand data rather than just interpreting it. It pays to be curious.

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Schedule a call with our curious
experts to learn more

Our Story

In a market research landscape dominated by data, Manish (Manie) Bahl noticed a critical gap — the lack of human connection and insight. He saw that while data is essential, understanding the subtle ways products and services impact lives is what truly brings depth to research. This realization led him to found Curious Insights, a company dedicated to blending quantitative data with qualitative human stories to capture the market's full scope.

With more than 20 years of experience as a thought leader, Manie's extensive interactions across the globe have enriched Curious Insights with invaluable insights into human behavior, setting it apart. He's familiar with the business world's complexities and the significance of asking the right questions.

Curious Insights represents a new approach to market research, prioritizing the human element alongside data. It's about gaining a comprehensive understanding, not just a partial view. With Curious Insights, you'll achieve not just data, but impactful insights that bring your project to life.

Manish Bahl

Chief Executive and Founder

What we offer

We specialize in delivering the end-to-end research needs of Fortune 500 companies, startups, research/ analyst firms, higher education institutions, philanthropies, and funding agencies. At the heart of our services is a data + human insights approach to give our clients the greatest return on their investments.

Our compelling insights are intended to get companies curious about the future by understanding their customers better and empowering leaders to take more effective decisions.

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Big or small, let us help you out
with your next project.

Drop us a line at
[email protected] and our
curious experts will reach out to you

Our Latest Work

Our team works across many industries, often applying our wider experience
from particular sectors to successfully navigate others

Our Coverage






Interviews Conducted



Data as of March, 2024

“Much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on.”

Steve Jobs

Why Choose Us

We don ́t limit ourselves to investigating the "what?" Instead, we deepen into the "why?" to obtain strategic insights that serve as a tool to drive greater commercial success for our clients. We challenge armchair assumptions about how consumers and decision-makers view the world and live their lives, and ask quantitative and qualitative questions in new ways to give our clients fresh insights.

Our human-centric approach to market research prompts us to Ask Questions Others Are Not Asking. In turn, this gives us an edge we can pass on to our clients in uncovering differentiated and disruptive insights from their research investments.

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Curious Smiles

Curious Insights excelled in our exploration of generative AI's impact on the business landscape. Thanks to their meticulous research and data collection methods, we have been able to offer our clients informed guidance, helping them to navigate and leverage generative AI for competitive advantage. The clarity and depth of Curious Insights' work have made them an invaluable partner in our mission to stay at the forefront of technological innovation.

NASDAQ Listed Research Firm

Curious Insights stands out as our go-to for B2B studies, impressing us with their efficient hybrid phone-web approach and end-to-end process management. Thanks to their multilingual support, we can reach diverse markets affordably. They grasp the importance of catering to our priority customers with top-notch interviewers, delivering flexible and cost-effective research services that consistently meet our needs.

VP, Custom Research

Asia’s Leading Research and Advisory Firm

Curious Insights has been a pivotal partner in executing our Tech and IT surveys. Their project management is exemplary, consistently delivering timely responses even to our most demanding requests. We’re thoroughly satisfied with their tailored services, adept at meeting the intricate requirements of our target demographics, topics, and tight timelines.

Principal Consultant

An Analyst Firm in Europe

A big shoutout to CI team for nailing the target audience and setting up meaningful discussions. Those insights were key to our analysis and report.


Thought Leadership of a Fortune 500 Firm


Are you curious?

We are always on the lookout for people with expertise in the area of quantitative and qualitative research.
Reach out to us at: [email protected]

Download Panel Book

Please provide the below information, and our team of inquisitive experts will swiftly get in touch with you to discuss the advantages of joining our panel and how you can contribute to our online surveys:

Project Objective

CI Differentiator