Curate with Curious
Insights

We apply data + human insights to put people back at the center of market research.

Get a 360-Degree
View

We blend quantitative survey data with qualitative human insights to deeply connect with your audience.

Research That Reveals The Why Behind The What
Unique

Pair the power of quantitative data with the depth of human insights to maximize your research investments.

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“We keep moving forward, opening new doors, and doing new things, because we’re curious and curiosity keeps leading us down new paths.”

Walt Disney

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Who We Are

As a forward-thinking, ever-curious global research firm, our mission is to humanize market research. We collect quantitative survey data and add context to reveal new insights. Blending human science with data collection and analysis allows us to understand not only how customers think and feel, but why they think and feel the way they do, giving our clients a 360-degree view of their target audience. By being curious we begin to understand data rather than just interpreting it. It pays to be curious.

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Our Story

In a market research landscape dominated by data, Manish (Manie) Bahl noticed a critical gap — the lack of human connection and insight. He saw that while data is essential, understanding the subtle ways products and services impact lives is what truly brings depth to research. This realization led him to found Curious Insights, a company dedicated to blending quantitative data with qualitative human stories to capture the market's full scope.

With more than 20 years of experience as a thought leader, Manie's extensive interactions across the globe have enriched Curious Insights with invaluable insights into human behavior, setting it apart. He's familiar with the business world's complexities and the significance of asking the right questions.

Curious Insights represents a new approach to market research, prioritizing the human element alongside data. It's about gaining a comprehensive understanding, not just a partial view. With Curious Insights, you'll achieve not just data, but impactful insights that bring your project to life.

Manish Bahl

Chief Executive and Founder

What We Offer

We specialize in delivering the end-to-end research needs of Fortune 500 companies, startups, research/ analyst firms, higher education institutions, philanthropies, and funding agencies. At the heart of our services is a data + human insights approach to give our clients the greatest return on their investments.

Our compelling insights are intended to get companies curious about the future by understanding their customers better and empowering leaders to take more effective decisions.

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Big or small, let us help you out
with your next project.

Drop us a line at
[email protected] and our
curious experts will reach out to you

Our Latest Work

Our team works across many industries, often applying our wider experience
from particular sectors to successfully navigate others

Decoding Buyer Behavior in MedTech Supply Chain Operations

The Future of Work with GenAI

Understanding Strategic Priorities of Consumer Product Manufacturing PMOs

AI-Powered Consulting

Managing Dynamic Workforce in Mission-Critical Projects

GBS Outlook Survey

Influencing the Buyer Journey

Brand Perception Study

The Future of Payments

Our Coverage

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Surveys
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In-Depth
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Data as of July, 2026

“Much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on.”

Steve Jobs

Why Choose Us

We don ́t limit ourselves to investigating the "what?" Instead, we deepen into the "why?" to obtain strategic insights that serve as a tool to drive greater commercial success for our clients. We challenge armchair assumptions about how consumers and decision-makers view the world and live their lives, and ask quantitative and qualitative questions in new ways to give our clients fresh insights.

Our human-centric approach to market research prompts us to Ask Questions Others Are Not Asking. In turn, this gives us an edge we can pass on to our clients in uncovering differentiated and disruptive insights from their research investments.

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Curious Smiles

★★★★★

“We needed executive-level data fast. Curious Insights delivered 500 completed interviews with [VP-level-and-above] respondents in two weeks, roughly 50% quicker than our usual fieldwork, and the quality held up under our own QC.”

VP, Market Insights,

A global Research Firm, North America
★★★★★

“Their study became the backbone of our flagship report. It earned 15+ media pickups and 1,000+ qualified downloads in the first quarter, and gave our analysts numbers they actually trusted.”

Head of Thought Leadership,

B2B Technology Firm, UK
★★★★★

“We tested messaging across 10 markets before launch. Curious Insights flagged a positioning that was falling flat; we changed it, and message recall rose 30 points.”

Director, Brand & Communications,

Enterprise Software, APAC
★★★★★

“Data quality is where most vendors slip. Their QC caught 20% of problem responses before delivery, so we briefed our own client on a clean dataset with zero rework.”

Senior Insights Manager,

Management Consultancy, North America
★★★★★

“They sized an opportunity we'd argued about internally for months. The segmentation informed a board-level decision and helped us prioritize 3 of 7 target segments.”

Chief Marketing Officer,

CPG / D2C Brand, Global

Careers

Are you curious?

We are always on the lookout for people with expertise in the area of quantitative and qualitative research.
Reach out to us at: [email protected]

Download Panel Book

Please provide the below information, and our team of inquisitive experts will swiftly get in touch with you to discuss the advantages of joining our panel and how you can contribute to our online surveys:

Project Objective

CI Differentiator

Result

Methodology

Respondents

Sample

Coverage

Deliverable